New Microsoft Ad (Seinfeld)

There were a lot of naysayers when Microsoft announced their new ad campaign with Jerry Seinfeld. Now that the first ad is out, I have to say they were right. What is this about?

This is their rebuttal to the Apple ads? The Apple ads were more style than substance maybe, but they all had a specific point to make that differentiated their products from Microsoft.

And to top it off, the Flash Player (what, no Silverlight?) they used didn't allow you to pause/restart the ad. Annoying. The ads have been posted on YouTube several times and taken down just as quickly. I did a quick search on YouTube and found several (real) Apple ads. You are paying big bucks to get your message out, why are you having it taken down from a major video distributor?

Microsoft is the big kid in the room that just can't figure out why the other kids don't think he's cool.

All that aside, I'm typing this post on Vista which as I said before, is a fine OS. Apple did a masterful job of changing the market's perception of Vista, which Microsoft did nothing to combat. And this ad doesn't change it one bit.

No comments:

Post a Comment